Wednesday, May 23, 2012

Isurus Wetsuits at Pioneers Board Shop in New Hampshire


We at Pioneers are all about progression and new technology that helps to push progression.  We are stoked to tell you about a new wetsuit company that we have brought into the shop called Isurus Wetsuits that is doing just that, pushing the boundaries.

Isurus isn't your average wetsuit and the price of an Isurus wetsuit starts where most top out. In the end it's money well spent on arguably the best wetsuit on the market.  The only way to get a better wetsuit is to have one custom made for your body. Steve has been wearing a hooded 4/3/4 Evade for a few months now and he is loving it, here are his comments "Super light, dries incredibly fast, amazing fit, and an incredible hood".

To sum it up these suits are amazing because:
100% Japanese rubber-super light, doesn't absorb water, dries fast
Fit- 20 points of measure are used when building the suit, most wetsuit companies use 11
Designed to move- Panels w/ compression technology are shaped with the natural movement of the body in mind equaling less fatigue/more waves.

If you're not sold yet or for further info continue reading below as I go deeper into the hows and whys of Isurus Wetsuits.

Anatomically Engineered Wetsuit Technology

The objective was to design a wetsuit that did not inhibit the natural range of motion of the athlete’s body. The process led us to research tri-athlete wetsuit designs where unrestricted range of motion is critical to fast swim times. ISURUS consulted with biomechanical experts to engineer proven tri-athlete wetsuit innovations to the special requirements of big wave, coldwater surfing.

By studying how the human musculo-skeletal structure works, the panels were cut to match the natural movement of the human body. Each panel synergistically works with the adjacent panels to provide the maximum free range of motion to be found in a wetsuit.

What thats means.... MORE PADDLING POWER, LESS FATIGUE

It is each panel designed working in unison with body that results in a higher elbow position and increased power during the catch phase of the stroke. More power and less wetsuit resistance results in more distance per stroke and reduced muscle output.

COMPRESSION WETSUIT

Compression Knit Construction, laminated to Anatomically Engineered Wetsuit Panels engineered to match the musculature of the surfers body, delivers an evenly distributed 360° stretch compression for increased performance.

ISURUS BioRx Compression Technology

Compression >> Anatomical Design
     Perform Better
     Recover Faster
Anatomical Design >> Muscle Oxygenation
     Optimizes Delivery of Oxygen
     Increases Power and Endurance
Precision Fit >> BMI (Body Mass Index)
     Fits Like a Second Skin
     Focuses Muscle Power
     Facilitates Lactic Acid Removal

Advanced Materials

DESIGNING A WORLD CLASS WETSUIT BEGINS WITH THE WORLD’S BEST NEOPRENE; TWO KEY POINTS IN THE RESEARCH

Great wetsuit performance begins with superior neoprene.
Not all neoprene is the same.
During our research it became evident that Yamamoto neoprene, is widely recognized as the most advanced neoprene available. Yamamoto neoprene dominates the market for high end triathlete wetsuits with 90% marketshare where lightweight and ultra flexible warm material is critical for competitive swim times. No serious triathlete uses a wetsuit that is not made from Yamamoto.

A SUPERIOR NEOPRENE

Yamamoto is made entirely from closed-cell neoprene using a proprietary manufacturing process that makes the material out of limestone and not petroleum. The material is 98% hydrophobic, meaning it doesn’t absorb water. Yamamoto’s closed-structure possesses elasticity or the ability of the material to return to its original shape after repeated wearings (that is not found in open-cell neoprene). It also makes it super warm, lightweight, thin and quick drying.

THE ISSUE WITH TRADITIONAL NEOPRENE

For the last 50 years, neoprene wetsuits have been made from petroleum-based rubber that is injected with nitrogen to create an “open cell” thermal barrier against the cold.

The problem with open-cell neoprene is:

It absorbs up to 80% of its weight in H2O. Think of a kitchen sponge. Water absorption which adds weight and requires additional body heat to warm the excess water. Open cell neoprene deteriorates quite rapidly compared to closed-cell neoprene primarily due the inherent weakness in the cell structure. The cell walls are connected to other cells by thin walls that weaken after repeated usage and the neoprene loses its thermal and hydrophobic properties (ability to not absorb H2O).

Body Mass Index for an Anatomically Correct Fit

BMI AND 20 POINTS OF MEASURE FOR A PRECISE FIT

ISURUS uses BMI (Body Mass Index) to size and shape the panels for a more anatomically precise fit. The company mapped the anatomies of over 300 athletes. Took more than 6,000 measurements of the different body types.

From these measurements, ISURUS developed over 20 Points of Measure to design and size the new series for an off-the-rack fit that compares to a custom wetsuit.

BMI

BMI is a statistical measure of body weight based on a person’s weight and height. Athletes searching for a performance edge have used BMI to design gear where a precise fit is critical to gaining a performance edge.

BMI IN SPORTS

Speedsuits in swimming, skiing, cycling and speed skating have been designed using BMI principles where a precise fit is critical for performance. The research ISURUS conducted shows BMI to be an excellent technology for designing a correct anatomically fitted wetsuit.

As surfers, we understand that a correct fit is critical to maintain body warmth and for maximum unrestricted range of motion when paddling.






1 comment:

sun block said...

I like this collection of the wetsuits, which made from newest technology. Thanks for sharing with us.